Business | Digital Marketing | London Surrey Essex
When you started to work online or run your own blog, what were your motivations? Chances are that one of the perks for you was going to be the fact that you could work from home and work on the move.
However working from home doesn’t necessarily mean working from home – as that can actually get pretty old pretty fast as you struggle to stay focussed and as you find yourself distracted by the internet, phone and food, and as you lose any motivation to put on pants which you would have if you were working out in the real world.
For a while now, social media has been a useful platform to recruit talent partly because social media allows you to screen candidates to a certain extent, before getting them in for an interview.
You’ll be surprised at how much insight you can get from social searches but spying on candidates isn’t the only way to find out about them.
In an earlier post on the benefits of using LinkedIn, we shared an insightful infographic with a few stats on the demographic of LinkedIn users.
For plenty of businesses, creating a facebook and twitter page has been struck off of the ‘to-do’ list and their business is now ‘social’. Is that the true meaning of social media though? Surely not. As great as those platforms are it’s akin to saying: ‘I have a paintbrush, therefore I am an Artist’.
What I’m trying to say is that having the tools is only one piece of the puzzle. When you start using that tool, through practice, repetition and trial & error you start to get ever closer to being an Artist.
The monster of photo-sharing service Instagram has had a phenomenal 2 years, growing to over 25 million users. Since its launch on 6th October 2010, Instagram’s growth has created the largest mobile community in the world.
I don’t like to be the bringer of doom and gloom but this infographic shows a number of statistics highlighting the shocking state of the current financial climate.
It’d be an understatement to say that times are tough but a few standout points from the infographic are:
- 54% list the ‘economic climate’ as their biggest challenge
- 28% of business owners view their ‘competition’ as one of their main business problems
- People in business alone have seen the largest decrease in sales (16%)